Clean up the company's data,and turn it into a real asset
One research brief for every important client
A salesperson can pick it up and start talking
A
Sample client A
Fictional sample- Together since
- 2019 to now
- Main order type
- Mostly standard items, about 30% custom
- Main price range
- Mid-range, unit price ¥20–¥80
- Order cycle
- One order per 45 days
- Buying style
- Plans ahead · values on-time deliverySample
Client report · fictional sample
Sample client A
- Order size
- ¥50,000–¥200,000
- Payment terms
- Monthly, 60 days
- Lately
- More price enquiries, leaning toward new items
- For the salesperson
- Lead with new items, and leave room to negotiate on price
Check against the client's history before recommending
- Category
- Matches
- Price
- Within range
- Spec
- Lower than usual